WRDU 100.7 Branding
WRDU is a Classic Rock Station in Raleigh, NC. It had previously existed at 106.1 on the dial, and after being defunct for a few years was brought back in 2013 to the Raleigh-Durham market at 100.7 FM. The previous station had existed for many years and the logo was well recognized throughout the Raleigh-Durham area, so the same color scheme was used, as well as the “chevron” or bracket shapes. A guitar pick was added to give it a “rock ‘n roll” feel.