The Rock The River Tour West in 2010 was the second year of the summer event hosted by the BGEA, visiting Vancouver, BC, Calgary, AB, and Edmonton, AB.

Tour website

View archived site

(Note – Flash header graphics may not display correctly on some mobile and tablet devices.)

The Rock The River Tour West in 2010 was the second year of the summer event hosted by the BGEA. This year the tour went to Vancouver, BC, Calgary, AB, and Edmonton, AB, and picked up where the 2009 Tour had left off. The 2010 RTRT project involved the creation of a new, more flexible non-Flash website (save the homepage header image), as well as maintaining the same level of activity on Facebook, Twitter and Youtube, and in mobile media using the Mozes.com platform. Graphics for the screens at each venue were created, as well as graphics for the BGEA video department to use on a live stream that was shown on Ransom.tv. This year Ransom.tv merch was designed to be given out as prizes both at the tour and online via social media contests and texting contests, prior to and following the tour. This included stickers, t-shirts, water bottles and bags using the Ransom.tv branding. Ransom is a site created by the BGEA for the same demographic, featuring content from similar artists, musicians and personalities as were on the Rock The River Tour. (The silhouetted graphics in the headers came from photography I shot at previous concert events.)